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Orientador(es)
Resumo(s)
The project goal is to support Via Verde in adapting its innovative portfolio by researching best
practices in mobility worldwide that could be replicated to Via Verde.
The group followed a three-step process: diagnosis, analysis, and recommendations. These
included studies of the mobility market, competition, internal resources, and customer needs.
At the end of the project, the team offered a description and guide of best practises.
Descrição
Palavras-chave
Benchmark analysis Co-creation Digital wallet EV charging Feasibility Impact Matrix Innovation KPIs Mobility Mobility-as-a-Service Municipalities Navigation Parcel deliveries Parking Payments Product portfolio Public transportation Reward programs Risk assessment Scalable mobility ecosystems Shared mobility Smart Fleet management Smart mobility Solutions Strategy Strategy consulting Strategic roadmap Sustainable urban mobility Syndication Traffic management Trip planning Urban Planning Vehicle data insights Vehicle interconnectedness
