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Platform power in the automotive industry: how could the digital markets ACT apply?

datacite.subject.fosCiências Sociais::Economia e Gestão
dc.contributor.advisorHoernig, Steffen
dc.contributor.authorBiberger, Kathrin
dc.date.accessioned2026-05-14T14:33:01Z
dc.date.available2026-05-14T14:33:01Z
dc.date.issued2026-01-26
dc.date.submitted2025-12-17
dc.description.abstractThis study examines how Apple and Google exert platform power in the automotive ecosystem and evaluates the effectiveness of the EU’s Digital Markets Act (DMA) in addressing these dynamics. The analysis shows how restrictions, bundling practices, and data asymmetries foster structural dependencies for car manufacturers and third-party developers. Evidence comes from a qualitative case study of Apple CarPlay and Android Automotive OS, and from expert interviews. Apple’s influence derives from cross-market lock-in through iOS, whereas Google’s embedded model raises deeper concerns regarding data access and service integration. The findings reveal regulatory gaps and offer recommendations for future DMA adaptations.eng
dc.identifier.tid204240476
dc.identifier.urihttp://hdl.handle.net/10362/203085
dc.language.isoeng
dc.relationUID/ECO/00124/2013
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/
dc.subjectPlatform ecosystems
dc.subjectAutomotive digital platforms
dc.subjectDigital gatekeeping
dc.subjectCompetition
dc.subjectDigital markets Act (DMA)
dc.titlePlatform power in the automotive industry: how could the digital markets ACT apply?eng
dc.typemaster thesis
dspace.entity.typePublication
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Master’s degree in Finance from the Nova School of Business and Economics

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