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Camia shoes - tackling responsible consumption and production while staying on trend

datacite.subject.fosCiências Sociais::Economia e Gestãopt_PT
dc.contributor.advisorZózimo, Ricardo
dc.contributor.authorHoyos, Carolina Rodriguez
dc.date.accessioned2024-03-22T10:29:49Z
dc.date.available2024-03-22T10:29:49Z
dc.date.issued2023-01-10
dc.date.submitted2022-12-16
dc.description.abstractHave you ever bought a pair of shoes SO comfortable, that you wish you could buy them in every color? Camia is a brand for fashionable women who are conscious about the impact of fast fashion in our world. We are a sustainable shoe company made in Portugal, design in Colombia that believes in the balance between practicality and beauty. Given the constant changes of fashion trends, the desire of many women to look always fabulous and the urge to find more sustainable solutions towards responsible production and consumption; Camia developed a sandal-heel base that allows the user to change the top straps whenever they want. This mechanism is not only practical and creative, but also sustainable. Our customers will initially buy their shoe base and then, as the trends or their needs change, they will only need to buy the strap that matches their desires. This is where magic comes: one pair of shoes and many different look options. Refer to the following image, there is a shoe base, and there are two different straps, a pink and a green one. The user will be able to buy the base and by either of the two straps, or only one, or Camia might also offer blue, silver, purple straps. Meaning that with one base and different straps the owner of the shoe will have many combinations of shoes.pt_PT
dc.identifier.tid203311272pt_PT
dc.identifier.urihttp://hdl.handle.net/10362/165289
dc.language.isoengpt_PT
dc.subjectSandal-heelpt_PT
dc.subjectStrapspt_PT
dc.subjectFashion trendspt_PT
dc.subjectPrototypept_PT
dc.titleCamia shoes - tackling responsible consumption and production while staying on trendpt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.rightsopenAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.nameA Work Project, presented as part of the requirements for the Award of a Master’s degree in Master on Impact Entrepreneurship and Innovation from the Nova School of Business and Economicspt_PT

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