Publicação
A forced disrupt: "the next normal" for the cruise consumers
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Pita, José Miguel | |
| dc.contributor.author | Drobinskaya, Yana | |
| dc.date.accessioned | 2021-08-19T11:35:43Z | |
| dc.date.available | 2021-08-19T11:35:43Z | |
| dc.date.issued | 2021-01-15 | |
| dc.date.submitted | 2021-01-04 | |
| dc.description.abstract | The purpose of this Master’s thesis is to analyse the impact of COVID-19 on cruise consumption and how the industry can redesign it self to be prepared to mitigate the pandemic risk sinabubble as a cruises hipis, in order to regain consumers’ confidence. The reisahugeneedtoguaranteeallhealthandsafetyrelatedmeasuresandtomakeitpossible,thekeyisinvestingindigitaltransformation.ThisprojectwaspossibletocompletebygatheringandevaluatingsecondaryandprimarydatafromwhichIcoulddrawsomefindings.Thisbeingsaid,astheprojectwasconductedduringtimesofuncertaintyandunpredictabilityoftheevolutionofthepandemic,thecurrentandforecastedfindingscaneasilyoutdateandshouldbeinterpretedasshort-termconclusionsandrecommendations. | pt_PT |
| dc.identifier.tid | 202740609 | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10362/122735 | |
| dc.language.iso | eng | pt_PT |
| dc.relation | Nova School of Business and Economics | |
| dc.subject | Cruise consumption | pt_PT |
| dc.subject | Demand | pt_PT |
| dc.subject | Covid-19 | pt_PT |
| dc.subject | Pandemic | pt_PT |
| dc.subject | Challenges | pt_PT |
| dc.subject | Consumer sentiments | pt_PT |
| dc.title | A forced disrupt: "the next normal" for the cruise consumers | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| oaire.awardNumber | UID/ECO/00124/2013 | |
| oaire.awardTitle | Nova School of Business and Economics | |
| oaire.awardURI | info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID%2FECO%2F00124%2F2013/PT | |
| oaire.fundingStream | 6817 - DCRRNI ID | |
| project.funder.identifier | http://doi.org/10.13039/501100001871 | |
| project.funder.name | Fundação para a Ciência e a Tecnologia | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| relation.isProjectOfPublication | 644a3f4f-817b-4d0d-aba6-f98cdca28bc7 | |
| relation.isProjectOfPublication.latestForDiscovery | 644a3f4f-817b-4d0d-aba6-f98cdca28bc7 | |
| thesis.degree.name | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Finance from the NOVA – School of Business and Economics | pt_PT |
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