Publicação
What is innovation and why does it fail?
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | |
| dc.contributor.advisor | Lages, Luís Filipe | |
| dc.contributor.author | Dias, Filipa Azevedo | |
| dc.date.accessioned | 2026-07-22T13:34:27Z | |
| dc.date.available | 2026-07-22T13:34:27Z | |
| dc.date.issued | 2007-12-18 | |
| dc.date.submitted | 2007-12-18 | |
| dc.description | A Work Project, presented as part as the requirements for the Award of a Masters Degree in Management from the Nova School in Business and Economics | |
| dc.description.abstract | This report aims to explain what product innovation is and its importance. Our goal is to familiarize the reader with the innovation diffusion process and with two different approaches to this topic. We analyse breakthrough and incremental innovation as well as the innovation phenomenon in both services and goods context. Additionally, key determinants of innovation failure are presented. We conclude with a practical example in which some of the theoretical findings are applied. | eng |
| dc.identifier.uri | http://hdl.handle.net/10362/204755 | |
| dc.language.iso | eng | |
| dc.rights.uri | http://creativecommons.org/licenses/by/4.0/ | |
| dc.subject | Innovation | |
| dc.subject | Innovation types | |
| dc.subject | Innovation failure | |
| dc.subject | Innovation diffusion process | |
| dc.title | What is innovation and why does it fail? | eng |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| thesis.degree.name | Mestrado em Gestão |
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