Classical design thinking to organization design in the tourism sector

Abstract

The purpose of this action research is the identification and experimentation of the concepts and methods used in classical design with the aim of understanding its implication for the engineering organization design theory. This way, to renew this engineering organization design, a design space was conceived to use classical design methods in order to generate not only a designed-based organization design interface for an Eco Hotel, but also to create useful methods and tools for organization design practitioners and non-organization design practitioners, which facilitate the organization design construction and maintenance. For this purpose it was applied and tested in several real organizations, interviews and focus groups. The final result of this action research will be a design-based organization design generator and its outcome that is a unique functional, simple and sustainable Eco Hotel design-based organization design interface that people love, considering always the context and user profile in which it is inserted.