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According to Statista (2018), consolidations of companies through M&A activity have reached the $4,4 trillion mark this year. With a number that is almost three times the Russian Federation GDP, it is important to understand what the main drivers are leading to these businesses’ mergers and acquisitions.
This research will execute a deep analysis on Amazons’ acquisition strategies and discern the key drivers encouraging the acquisition of emerging companies rather than copying and implementing these ideas and processes. Through hypotheses testing this work project will try to identify a trend in Amazons’ acquisitions drivers to later identify the most relevant ones bearing in mind that acquisitions are categorized either to expand or defend Amazons’ core business.
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Amazon Acquisitions E-commerce Key drivers
