Utilize este identificador para referenciar este registo:
http://hdl.handle.net/10362/39295| Título: | Travel habits of erasmus students: how can smart destinations attract them |
| Autor: | Filipe, Joaquim António Serralheiro Carvalho |
| Orientador: | Zejnilovic, Leid |
| Palavras-chave: | Erasmus Students Tourism Smart Millennials |
| Data de Defesa: | 20-Jan-2018 |
| Resumo: | Erasmus students, also considered Millennials, are heavy users of technology and have been traveling more over the years. As consequence of this growth, as well as from the use of technology in different industries, tourism has evolved into Smart Tourism, and with it, Smart Destinations were born. This paper defines Smart Tourism, the Erasmus program, and Millennials. Afterwards, a discussion that sheds light on their travel habits is done, with the purpose of finding out how Smart Destinations can attract them more easily. This is followed by recommendations the National Tourism Agency should do to allow it to happen. |
| URI: | http://hdl.handle.net/10362/39295 |
| Designação: | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics |
| Aparece nas colecções: | NSBE: Nova SBE - MA Dissertations |
Ficheiros deste registo:
| Ficheiro | Descrição | Tamanho | Formato | |
|---|---|---|---|---|
| Filipe_2018.pdf | 1,97 MB | Adobe PDF | Ver/Abrir |
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