Utilize este identificador para referenciar este registo: http://hdl.handle.net/10362/23225
Título: Finding a business model for a sports betting platform
Autor: Vieira, Afonso
Orientador: Duarte, Miguel
Palavras-chave: Business model
Sports betting investment
Data de Defesa: 20-Jan-2017
Resumo: The purpose of this thesis is to document the research on finding a solid business model for the creation of a startup in the sports betting investment market. Having worked closely in this market with professionals and companies, as well as having access to data from more than 175 players, it was possible to study and measure the existing problems, to look for possible solutions, test different initiatives, conceive a possible prototype and finally design a more robust business model for a platform to make investments in sports betting. This thesis will document the journey of developing from idea into a startup project, using and exploring the lean startup and costumer development process for it.
URI: http://hdl.handle.net/10362/23225
Designação: A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
Aparece nas colecções:NSBE: Nova SBE - MA Dissertations

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