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Orientador(es)
Resumo(s)
The available literature about Self-Initiated Expatriates (SIEs) is still lacking studies focusing on
their personality traits and their main ambitions regarding employer branding when looking for a
job abroad. The goal of this paper is to explore personality traits and understand main preferences
in Employer Attractiveness factors. For this purpose, an online survey with 309 individuals from
different nationalities was conducted. Results suggest differences in terms of openness to
experience, as well as a new categorization for the attraction factors of employer branding,
considering the impact of cultural differences in this selection especially regarding Portuguese
SIE attraction preferences.
Descrição
Palavras-chave
Self-initiated expatriates Personality traits Employer attractiveness and employer branding
