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An Artificial Intelligence system for supporting football academies in developing players: Go-to-Market strategy and financial feasibility assessment
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| 2.17 MB | Adobe PDF |
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Resumo(s)
Using state-of-the-art computer vision, FOCUS automates tactical video analysis for youth
football clubs by processing match footage captured with a single camera. Three integrated
modules provide precise event spotting via a modified TDEED network, robust player detection
and tracking with YOLOv8 and ByteTrack together with homography mapping, and LLM based coaching feedback, reducing manual tagging while ensuring GDPR compliance.
Conducted interviews confirm strong demand, and a five-year financial model forecasts break
even in year four under a freemium plan and paid plans. FOCUS bridges the analytical gap
between elite and grassroots football and empowers coaches with actionable professional-grade
insights.
Descrição
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Data collection and analysis Data-driven business modeling SaaS business model Market entry strategy Financial metrics evaluation Pricing strategy