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Nft projects in the sports industry - identification & evaluation of success factors
| Nome: | Descrição: | Tamanho: | Formato: | |
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| 3.46 MB | Adobe PDF |
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Resumo(s)
This individual part of the study investigates success factors of NFT projects across five well known use cases within the sports industry. The use cases were qualitatively analyzed. Afterward,
the success factors blockchain selection, strategic partnerships and community building were
outlined and validated through semi-structured interviews with two experts related to the sports
industry. Therefore, it can be concluded that these factors are important for NFT projects within
the sports industry. However, it would be interesting to see if they can be applied to all NFT
projects within the sports industry.
Descrição
Palavras-chave
Nft Web3 Blockchain Success factors Sports industry Semi-structured expert interview