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Why passion is not enough. A study on how a football club can tackle inflation and turnover: the Sl Benfica case - the 2030 pPolicy
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| 1.38 MB | Adobe PDF |
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Resumo(s)
The football industry has developed significantly over the past few
decades and evolved into something more complicated than merely
entertainment or sports. SL Benfica is one of the most successful
sports organizations in Portugal and Europe, however the Club is
not indifferent to the disruption and trends of the labor market. The
goal of this dissertation was to identify approaches that may be
used to address the Club's difficulties in a variety of contexts, with
an emphasis on the corporate framework and a propensity to
highlight best practices in the different business sectors.
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Hr Strategy Finance Sports management Ownership Employment Fan engagement Metaverse