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The impact of Artificial Intelligence engagement on the valuation of German listed companies: an explorative analysis - the general impact of Artificial Intelligence engagement on firm's valuation
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This explorative study investigates how AI engagement influences the valuation of German listed companies, measured through Tobin's Q. Panel data from 160 firms across the DAX, MDAX, and SDAX indices (2017–2023) is analyzed using a panel regression model. The results show a negative impact of general AI engagement on Tobin's Q. These findings suggest that while AI adoption is conceptually promising, current implementations fail to deliver anticipated valuation benefits or attract sufficient investor confidence regarding future value creation.
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Artificial Intelligence Company valuation Tobin's Q Regression analyses German public market