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Constellation brands: premiumization and the growth playbook for constellation brands

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The report aims to present an analysis of Constellation Brands business within the alcoholic beverage industry to estimate the expected share price. To achieve this, the company’s long term strategy and market positioning were considered. Additionally, an in-depth analysis of the beverage industry was conducted, alongside a thorough exploration of the trends shaping the sector, including the shifting consumer preferences toward premium beverages. By employing a Discounted Cash Flow method, this research provides an investment recommendation that considers potential capital gains and dividend yield.

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Beverages Research Equity

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Licença CC