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Behavioral biases in investment strategies: evaluating mean reversion and momentum through overreaction and underreaction

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I test the two most well-known behavioral patterns of investors—underreaction and overreaction—by creating 12 long-term Mean Reversion strategies based on investors' overreaction and 12 short-term Momentum strategies based on investors' underreaction. Among the 24 strategies tested, the Mean Reversion strategies proved unsuccessful, mainly due to the profitability and investment factors in the losers’ portfolios, while the Momentum strategies remained highly effective, primarily due to the momentum factor. Therefore, the theory of investor overreaction is questioned, while the theory of investor underreaction is strengthened. It is suggested that combining both strategies could lead to higher returns.

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Behavioral finance Investor overreaction Investor underreaction Investment strategies Mean reversion Momentum

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Licença CC