A carregar...
Publicação
Analysing the impact of meme formats on Reddit engagement using large vision models
| Nome: | Descrição: | Tamanho: | Formato: | |
|---|---|---|---|---|
| 3.32 MB | Adobe PDF |
Autores
Orientador(es)
Resumo(s)
This study, part of a larger group thesis focused on meme engagement on Reddit, examines the
interplay between visual and textual elements by categorizing memes into specific comedic
formats and analysing their differences in user engagement. Using Large Vision Models, this
research aims to capture and analyse the complex, context-dependent elements of memes that
previous studies have overlooked. The findings reveal significant variations in engagement
levels across different formats, providing insights into the popularity of specific types of
memes.
Descrição
Palavras-chave
Meme formats Reddit Memes Python Ollama Llava Large Vision Models OLS Zero-Shot Classification