A carregar...
Publicação
Bip - personal and business discussion material
Autores
Orientador(es)
Resumo(s)
Decisions for long-term competitiveness, innovation, and sustainability in transforming
diversified Grizzly into a specialized EV-manufacturer within six years, focusing on strategy,
operations, and marketing. Operational expansion by increased production capacity, resource
efficiency, and product life cycle optimization. Minimized China risk by implementing product centric marketing strategy, boosting revenue and sales through economies of scale and scope.
Analyzed reduction of marketing spending relative to revenue through price stability and brand
building. Personal reflection based on two incidents that illustrate importance of
communication, conflict resolution, and leadership in team dynamics. External feedback
improved authors’ performance and motivation, providing valuable insights for future
professional and personal development
Descrição
Palavras-chave
Apply theory in practice Business simulation Develop a business strategy Managing a business Reflective practice Sustainability and ESG Team dynamics Working in teams Integrate and coordinate decisions across business functions