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This case study delves into Chicas Poderosas, a pioneering non-profit founded by Mariana
Moura Santos in 2013 to tackle gender disparities in media across Latin America, later
expanding to Southern Europe and the USA. Originally a mentorship network, it evolved to
include programs like leadership incubator and investigative journalism initiatives, profoundly
influencing Latin America's media sector. As of early 2023, amidst substantial challenges,
Chicas Poderosas confronted a critical crossroad. The organization faced the stark possibility
of closure, compelling a deep reflection of the legacy and impact of their efforts in reshaping
media narratives across continents.
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Business sustainability models Non-profit funding strategies Organizational resilience in Ngos Impact measurement in social ventures
