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Leveraging technology to navigate the great resignation in the hotel sector: the role of leadership in technology adoption
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| 1.88 MB | Adobe PDF |
Orientador(es)
Resumo(s)
Talent-related challenges have long been inherent to the hotel industry, yet the absence of
research exploring technology’s implementation and its impact on talent attraction and retention
remains. Given the phenomenon of the Great Resignation, this study seeks to offer insights on
how to leverage technology to navigate talent shortages, focusing particularly on the highly
impacted hotel sector. A combination of qualitative and quantitative methods incorporating
interviews and surveys was chosen to investigate the impact of technology on this challenge.
Results show that technology and its strategic implementation present great potential in
addressing the attraction and retention of hotel employees.
Descrição
Palavras-chave
Leadership Change management Change leadership Technology adoption Hospitality organization