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Hurry up and implement. Internal organizational challenges in sustainability
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Orientador(es)
Resumo(s)
As corporations commit to sustainability targets such as the Science Based Targets initiative, the
world watches as large enterprises take accountability for their carbon emissions. But what happens
internally as the organization changes? This paper establishes the internal challenges to
implementing sustainability initiatives in large enterprises. Based on semi-structured interviews
with senior professionals across diverse industries, seven barriers are identified. They are
knowledge and information gap, lack of ambassadors and touchpoints, costs, static objectives and
dynamic inputs, extrinsic motivation, short-term vs long-term thinking, and fragmentation.
Knowing these barriers helps managers navigate the green shift.
Descrição
Palavras-chave
Cross-functional collaboration Sustainability initiative Internal challenges Large enterprises