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Autores
Orientador(es)
Resumo(s)
Business in Practice was a three-week program, challenging students to manage an automotive
company amid the industry's shift toward sustainable technologies. The program centered on
intensive collaboration within diverse, cross-functional teams. By integrating academic sessions,
workshops, and role plays, the simulation enhanced the understanding of business operations and
strategy execution, effectively preparing students for their professional careers. This dissertation
will connect academic theories to simulation events, personal behaviors, and team dynamics,
highlighting the advantages of hands-on learning.
Descrição
Palavras-chave
Sustainability Automotive strategy Business simulation Electrification Team dynamics Interdependencies across business functions
