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This work project aims to determine the current fair stock price valuation of the German
carmaker Mercedes-Benz by forecasting the future free cash flows of the company. The
projections are based on a comprehensive company and automotive industry analysis, which
discusses the macroeconomic environment, Mercedes-Benz’s strategy, historic financials,
leadership team and business model, as well as the industry’s current trends and challenges.
The intrinsic valuation is complemented by a multiples valuation as well as an ESG analysis.
In total, the analysis identifies a buy recommendation with upside potential of 10.55% for the
Mercedes-Benz stock.
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Palavras-chave
Mercedes-Benz Mercedes Electric vehicles Ev Automobiles Luxury Autonomous driving Legacy car manufacturers Valuation Equity research Dcf Apv Multiples valuation
