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Autores
Orientador(es)
Resumo(s)
Business in Practice encapsulates professional experiences derived from a simulation,
particularly amidst the transition to electrification within the automotive industry, alongside
personal growth during this period. Reflecting on Enigma Motors' dynamics, this exploration
unveils the crucial role of each company area (Strategy, Human Resources, Finance,
Innovation, Marketing, and Operations), challenges in diverse teamwork, and the influence of
individual personalities on performance. It underscores the significance of effective
leadership, emphasizing communication, adaptability, and resilience in navigating complex
business scenarios. Through BiP, skills are honed, networks amplified, and unwavering
confidence instilled for future challenges, marking a transformative journey in real-world
business dynamics.
Descrição
Palavras-chave
Apply theory in practice Automotive industry Business simulation Change management Decision making Firm analysis Managing a business Reflective practice Sustainability and esg Synergies across business functions Team dynamics
