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The development of an impactful fashion brand with a social and environmental mission in the global south - the case of agoji studio / assessing social compliance in production
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This version of the thesis “The development of an impactful fashion brand with a social and
environmental mission in the global south - the case of AGOJI Studio” examines the challenges
of an impactful fashion brand operating in the Global south and highlights the assessment of
social compliance in production written in the individual part by Charlotte Amalie Kramer. The
chapters resolve around two primary questions: first, identifying the crucial aspects in the
development process of AGOJI Studio and second, exploring the challenges that have been
tackled. Therefore, the assessment of supply chain and its social compliance are critically
analyzed. The main outcome of the thesis is a comprehensive guideline to create an impactful
fashion brand in the global south, offering valuable insights and strategic approaches for similar
entrepreneurial ventures.
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Social hotspots Impact measurement Trust Code of conduct Transparency Social impact Empowerment