Venture development in biomedical advances: transforming cardiovascular surgery with arachidonic acid micro encapsulation - business strategy

Abstract

This Master's thesis presents a business plan developed as part of a group project, focusing on the venture development of an innovative approach to reduce postoperative bleeding — a critical healthcare challenge with substantial health, social, and economic implications. It proposes preoperative supplementation with microencapsulated arachidonic acid (AA), based on recent research that correlates higher levels of AA with a reduced risk of bleeding. Within the broader scope of the group's thesis, this contribution specifically addresses the market opportunity, competitive landscape, intellectual property strategy, and the framework for people and partnerships.