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M A R - an innovative collagen solution to redefine the future of wellness while protecting marine ecosystems: competitive advantages, product portfolio & development
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| 5.11 MB | Adobe PDF |
Orientador(es)
Resumo(s)
Within the “Building Companies Based on Science” field lab, the objective of this work project
is to create MAR, a start-up company that offers innovative collagen supplements, capitalizing
on a proprietary collagenase sourced from marine bacteria, a groundbreaking innovation
attributed to Dr Elin Moe. This enzyme degrades collagen from tuna skin, yielding unique
collagen peptides with significant commercial value. Thus, I aim to analyse the competitive
advantages of these peptides and strategically integrate them into innovative collagen
supplements, contributing to formulate a visionary business plan for MAR, that will redefine
one’s relationship with their skin.
Descrição
Palavras-chave
Science-based entrepreneurship Innovation Product development Research and development Collagen Sustainability Skin anti-aging