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How can companies rebalance their supply chains to reduce their reliance on China? - the case of Burberry

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This academic thesis aims to explore strategies by which companies can reduce dependency on China in their supply chains. We combined quantitative and qualitative analyses to understand what is driving China's significance, underlying awareness of rebalancing, associated risks, and effective approaches to reduce dependence. A survey and interviews were conducted to provide meaningful findings to support our recommendations and conclusions. The case studies highlighted several practical suggestions, including diversified supplier bases, off-and nearshoring and increased digital integration for risk management for more resilient global supply chains.

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Supply chain Strategy Diversification Luxury industry China

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Licença CC