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Business in practice: driving sustainability through innovation and differentiation

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2023_24_Fall_53947_Miguel_Malheiro.pdf1.7 MBAdobe PDF Ver/Abrir

Resumo(s)

For three weeks, our group composed by six students developed a strategy that had sustainability and innovation as two fundamental pillars and prerequisites to achieve the success. During the simulation, our group faced many challenges, and decided to implement innovative solutions that were essential to achieve a sustainable future. In fact, the automotive industry is changing due to the impacts of climate change, so it is essential to implement technological and sustainable solutions.

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Innovation Differentiation Sustainability Environmental impact Sustainable development Competitive advantage Sustainable growth Electrification Esg Business simulation Teamwork

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Licença CC