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Orientador(es)
Resumo(s)
For three weeks, our group composed by six students developed a
strategy that had sustainability and innovation as two fundamental pillars
and prerequisites to achieve the success. During the simulation, our
group faced many challenges, and decided to implement innovative
solutions that were essential to achieve a sustainable future. In fact, the
automotive industry is changing due to the impacts of climate change, so
it is essential to implement technological and sustainable solutions.
Descrição
Palavras-chave
Innovation Differentiation Sustainability Environmental impact Sustainable development Competitive advantage Sustainable growth Electrification Esg Business simulation Teamwork
