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Business in practice: performance analysis of Ixor automotive company and my personal reflection on a simulated business
| Nome: | Descrição: | Tamanho: | Formato: | |
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| 3.06 MB | Adobe PDF |
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Orientador(es)
Resumo(s)
Business in Practice (BiP) is a 6-year immersive simulation in managing an automotive
manufacturer, focusing on the real-world complexities involved in both running a business and
managing interpersonal relations. This dissertation, enriched by personal reflections, critically
explores Strategy, Innovation, and Finance functions within the firm. It elucidates the essential
interplay between business units while considering sustainability as a pivotal cross-functional
theme. Through analyzing two critical incidents, the dissertation serves as a model for my
personal growth and self-understanding. These findings resonate with both practical
management and academic research, underscoring the essential role of effective communication
for organizational success.
Descrição
Palavras-chave
Adaptive business strategy Apply theory iIn practice Business simulation Cross-functional decision making Electric vehicles Green financing Managing a business Personal reflection Sustainability Team dynamics Technological innovation