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Furniture-as-a-service - the balance between profitablility and sustainablility
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Resumo(s)
This thesis examines the feasibility of implementing a circular economy model (CEM) in the
furniture sector. The study focuses on business model development and explores the challenges
and opportunities of reconciling sustainability and profitability. Data was collected through
interviews and literature review and analyzed to assess potential impact of a circular economy
on business models and profitability. The findings suggest that implementing a circular
economy presents challenges but also offers significant business opportunities to support
sustainability. The study concludes that achieving a balance between profitability and
sustainability may require sacrifices to realize the benefits of a circular economy fully.
Descrição
Palavras-chave
Sharing economy Collaborative consumption Access-based consumption Product- service-systems Circular economy Business model innovation Industrial sustainability Eco innovation Industrial ecology Sustainable value creation Circular business models