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Resumo(s)
The aim of this work is to shed more light on the phenomenon of Corporate Art Collections and
to justify the collecting of arts in companies. Art is considered to be a valuable resource for the
company. The theoretical model of the resource-based view builds the framework and
FROOHFWLRQ¶V DWWULEXWHV DQG DUW-related behavior are analyzed in terms of their impact on
corporate performance. 124 companies from different countries and sectors form the sample.
All of the analyzed companies have Corporate Art Collections. Although, significant
relationships were not found for any of the hypotheses raised throughout the analysis, relevant
implications for management can be drawn.
Descrição
Palavras-chave
Corporate art collection Resource-based view Intangible resources Creativity Reputation Performance
