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Arts management: comtemporary art guides alibi- the Portuguese case
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Orientador(es)
Resumo(s)
For the purpose of analyzing how did the considerable increase in the Portuguese
tourism has influenced its cultural sector, this paper seeks to explore how has the company
AntiFrame | Art Consulting replied to it. Arts Management: Contemporary Art Guides. Alibi –
The Portuguese Case reviews some Arts Management literature whilst a multi-method
approach is used. A market research was conducted, in which existing contemporary guides
were analyzed as well as interviews made to tourists in Lisbon. Findings show that there is a
flaw in the Portuguese contemporary art market, which the project Alibi aims to solve.
Metrics on how the project’s results should be monitored, as part of a follow-up phase, were
included, as well as limitations.
Descrição
Palavras-chave
Contemporary art guide Culture Cultural tourism Entrepreneurship Portugal