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Banking On Change - A Study On Banking Business Models In Portugal: Optimization Of The Business Model of digital banks in Portugal
| Nome: | Descrição: | Tamanho: | Formato: | |
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| 742.15 KB | Adobe PDF |
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Resumo(s)
This work project investigates banking business models with an in-depth focus on the
Portuguese reality. The report incorporates a description of a clustering analysis that was
undertaken on the Portuguese banking industry, succeeded by a detailed evaluation of the
underlying business model that assesses vulnerabilities and strengths. In addition,
recommendations are provided for enhancing competitiveness, optimizing the business model
and exploring new opportunities in this particular market.
Descrição
Palavras-chave
Evolution Banking Business models Portuguese banking industry Innovation Technology Digital banking business models Value proposition Financial services Disruption Payment systems Banking as a service Loyalty programs Product diversification