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Does corporate culture influence employees- intrapreneurial behavior? Analyzing the impact of innovative culture and affective commitment on intrapreneurial behavior considering organizational tenure
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This study aims to empirically validate a mediated moderation model to examine whether
innovative corporate culture impacts employees’ intrapreneurial behavior directly and indi rectly through affective commitment while considering the effect of organizational tenure.
Data was gathered from 201 individuals employed in large-sized enterprises in Germany. Pre liminary analyses proved the requirements for multiple regression analysis. The hypotheses
were tested by performing the PROCESS macro, applying the bootstrapping technique. The
study found that innovative culture positively affects intrapreneurial behavior directly and
through affective commitment, while organizational tenure moderates the relation between
innovative and affective commitment. Hence, establishing an innovative culture is crucial to
enhance employees’ affective commitment and fostering intrapreneurial behavior.
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Intrapreneurial behavior Innovative corporate culture Affective commitment Organiza-tional tenure