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Zalando: an equity research analysis of the e-commerce giant
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| 2.57 MB | Adobe PDF |
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This paper aims to make an accurate and exhaustive assessment of Zalando SE, a leading
European platform that focuses on fashion and lifestyle. Through an analysis of the
company’s financial statements, macroeconomic environment and changing market
dynamics, it strives to provide practical guidance for investors. Although the e-commerce
sector is going through a period of high uncertainty, due to the Ukraine invasion and current
inflation, Zalando has the capacity to overcome with its strong financial position. In
addition, the pandemic had a long-lasting positive effect as it changed consumer behavior,
allowing customers to get comfortable and at ease with being online. Not only that, but
technology advances and sustainability issues are shifting the industry environment which
allows Zalando to prosper due to its proactive investments in these areas. In conclusion,
Zalando’s strong balance sheet, the ability to overcome bad times and its sustainable
competitive advantages lead to the belief the company will overperform.
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Equityresearch Zalandose Ecommerce Retail