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Building a demand prediction dashboard using statistical forecasting methods

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Masterthesis_Final_Version_49217_JonasSchoell.pdf3.83 MBAdobe PDF Ver/Abrir

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Data-driven pricing and demand forecasting gained popularity with increasing data availability. Start-ups encounter high uncertainty due to a lack of internal data before market entry. For the market entry in the Iberian Peninsula of Oceano Fresco, a sustainable seafood start up, the market of clams with its demand and supply factors are analyzed based on a publicly available database. Demand is forecasted with an ARIMA model, and monthly profit is maximized with a Newsvendor Model. Two managerial Excel dashboards are created to illustrate the latest developments on the clam market and offer a monthly production planning tool.

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Prediction Demand Clams Forecasting Arima Forecast Dashboard Graph

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Licença CC