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Founding a social business - how 264.education can secure fundings by building a profitable business
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This thesis investigates how NGOs can secure, stabilize, and diversify their income streams
through founding social businesses. On the real-life example of the German NGO
264.Education, a potential business model for sustainable hygiene products is developed, with
all profits from the social business being reinvested into the NGO’s projects.
Through additionally interviewing potential future customers who show general interest in the
social business, six potential products, among them toilet paper, soap, and paper towels, are
identified. This field lab provides a holistic market research, resulting in an executable action
plan from business model ideation to the sale of first products.
Descrição
Palavras-chave
Ngo (non-governmental organization) Social bBusiness Sustainable development goals (sdgs) Social entrepreneurship Education