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Digital transformation of the wine-producing business by applying GPS/GIS technology from Germany in the Portuguese agricultural sector
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Resumo(s)
The interviews conducted in Germany and the GPS/GIS technology used there, including the
wine management app from TOPO GmbH. It is an affordable digitization tool that could be
used for the Portuguese market with minimal adjustments and changes. This would make the
daily work of Portuguese family wineries easier and allow the entire winery management and
their processes to be represented digitally.
Descrição
Palavras-chave
Wine production Portugal Germany Digitalization Strategy Innovation Brand Family business