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Orientador(es)
Resumo(s)
Business model literature predominantly tackles one issue or moment at a time. It has not
aggregated issues like performance, hybridity and development theory to enable practitioners
to make better decisions when faced with choices that challenge the organisation. This research
categorises an organisation’s business model and simultaneously reveals tensions by using
multiple academic frameworks to reveal patterns towards optimal decision making, instead of
exploring one academic model which alone may prove suboptimal for senior managers. The
research lays out the routes to create superior value in a world where the demands on strategic
choices are increasingly pluralistic in nature.
Descrição
Palavras-chave
Business model Social enterprise Value creation Dynamic stage theory Paradox theory Value-based strategy
