Logo do repositório
 
A carregar...
Miniatura
Publicação

Study of Activision Blizzard acquisition

Utilize este identificador para referenciar este registo.
Nome:Descrição:Tamanho:Formato: 
2022_2023_Fall_51293_Jo_oOliveira.pdf774.07 KBAdobe PDF Ver/Abrir

Orientador(es)

Resumo(s)

This paper aims to enlighten the reader of the growth of M&A in markets as a way to increase value and diversify product portfolio, in recent years we have seen a bet of companies as a growth tool, but the main goal is to understand the strategic and financial reasons for the technology giant Microsoft to invest in the acquisition of Activision as a way to expand its market and add value to its existing gaming and entertainment divisions and how it can be a piece strategic in the new times of Web3 and metaverse.

Descrição

Palavras-chave

Acquisitions Synergies Metaverse Valuation Gaming

Contexto Educativo

Citação

Projetos de investigação

Unidades organizacionais

Fascículo

Editora

Licença CC