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http://hdl.handle.net/10362/15897| Title: | Management consulting labs- PT |
| Author: | Gomes, Magda Alexandra Vitorino |
| Advisor: | Brito, Gustavo |
| Keywords: | PT Technology value Prioritizatio Strategy |
| Defense Date: | Jan-2012 |
| Abstract: | The purpose of this project was to assist PT in identifying how the company could capture value with a new technology in the short-medium term in Portugal. The analysis performed consisted on identifying, evaluating and prioritizing the business opportunities that could have this new technology. Thus, a prioritization methodology was set to find the ones with greater value, and a deep analysis was conducted to its assessment. Subsequently, a strategy for the whole organization and for the priorities discovered was outlined. Based on these analyses, a set of recommendations was given to PT concerning its position regarding this new technolog |
| URI: | http://hdl.handle.net/10362/15897 |
| Designation: | A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics |
| Appears in Collections: | NSBE: Nova SBE - MA Dissertations |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Gomes_2012.pdf | 140,92 kB | Adobe PDF | View/Open |
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