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Artificial intelligence (ai) doctors vs. human doctors: does the type of doctor affect consumer well-being? The mediator role of self-doubt in patients with ai vs human doctor
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Resumo(s)
One big growing driver for success has been the constant introduction of Artificial Intelligence
technologies into our daily lives, and cosmetic procedures are no exception. Nowadays, these
procedures are more safe and precise than ever with more people engaging in them. However,
not much has been studied regarding how Artificial Intelligence in cosmetic procedures will
affect consumers, especially consumer self-esteem. In this study, I examined the effect of
having an Artificial Intelligence Doctor on consumers’ self-esteem in a cosmetic procedure.
The results from the experiment showed that the presence of an unsupervised AI doctor
negatively affects the consumer self-esteem, by increasing the consumer feeling of self-alienation.
Descrição
Palavras-chave
Artificial intelligence Cosmetic procedures Consumer well-being Self-doubt