Scenarios for the future of the agrifood industry - strategic recommendations and future steps for acembex - the scenario of -grains for the gains-

Abstract

In this work project, foresight methodology was employed to develop scenarios aimed at improving company X’s decision-making process. The project focuses on the globalization of grain trading companies and considers potential developments up until 2030. The scenarios were generated using the Intuitive-Logics School approach, and driving forces were identified through an analysis of the external environment using the STEEP framework and the clustering method. Key uncertainties were determined through a survey completed by X’s employees using Delphi statements. The results of this survey were used to develop four contrasting scenarios, which were then strategically analyzed to provide recommendations for X. The thesis covers the scenario, “Grains for the Gains” resulting from the configuration of the two key uncertainties: low degree of regionalization with global sourcing and high acceptance of substitute and alternative products for animal protein.