Utilize este identificador para referenciar este registo: http://hdl.handle.net/10362/15465
Título: How to design and develop There App: A mobile app focused on live video streaming, promoting new social interactions
Autor: Farrancha, Miguel Francisco Pires
Orientador: Soeiro, Filipe Castro
Palavras-chave: There App
New product development
Data de Defesa: Jan-2015
Resumo: This work project aims to demonstrate how to design and develop an innovative concept of video streaming app. The project combines technology push and market pull theories into developing a product that is more suitable for the customer needs, with the particularity that there is no other way of seeing any place in the world, live and ondemand. An analysis on the bigger influencers in terms of design-thinking and new product development, as Tim Brown or Paul Trott, lead to a better understanding on how There App should evolve, keeping in mind the customer desires and technical features.
URI: http://hdl.handle.net/10362/15465
Designação: A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics
Aparece nas colecções:NSBE: Nova SBE - MA Dissertations

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