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How purpose-driven leaders define purpose and perceive its influence on leadership, strategy, and culture
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| 24.02 MB | Adobe PDF |
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Resumo(s)
The aim of this study is to examine how purpose-driven leaders define purpose and how their
perception of purpose shapes their views of leadership, strategy, and culture. To answer this
question, primary and secondary research was conducted. This paper first gives a literature
review on the matter as an overview. Second, the evaluation of twenty interviews with purpose driven leaders are analysed according to a grounded theory methodology. The findings indicate
that purpose is a motivator, philosophy, and practical tool promoting alignment and authenticity
at work. Consequently, this study allows a better understanding of purpose as a concept and its
influence.
Descrição
Palavras-chave
Strategy Purpose Culture Purpose-driven leadership Grounded theory methodology