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Exporting a model of integrated disease management: a cross-case study analysis and application to Associação Protectora dos Diabéticos de Portugal
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Resumo(s)
Although literature is lacking in the topic of internationalization of services, we manage to apply both the Uppsala model and the Eclectic Theory to the healthcare service. A cross-case study analysis with three international hospitals is done in order to define an internationalization pattern and conditions for a successful process. This is then applied to Associação Protectora dos Diabéticos de Portugal with the purpose of defining an internationalization strategy to the Association.
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International business Healthcare service Uppsala model Eclectic theory