A carregar...
Publicação
Should Unilever JM export Cornettos to emergent countries?
| Nome: | Descrição: | Tamanho: | Formato: | |
|---|---|---|---|---|
| 1.71 MB | Adobe PDF |
Orientador(es)
Resumo(s)
Descrição
Field Lab in Entrepreneurial Innovative Ventures
Palavras-chave
Unilever JM Supply chain management Mode of entry Collaborative arrangements International trade FMCG Push and pull strategies Strategic decision model