Utilize este identificador para referenciar este registo: http://hdl.handle.net/10362/142627
Título: Leveraging technology for value creation in the context of smart sustainable cities: five potential approaches | smart sustainable mobility
Autor: Costa, Carolina Betencourt Tavares Milheiro da
Orientador: Castro, João
Palavras-chave: Technology adoption
Entrepreneurship
Technological innovation
Value creation
Digital business
Business model
Digital transformation
Technology strategy
New product development
Sustainability assessment
Smart sustainable mobility
Mobility-as-a-service
Data de Defesa: 19-Jan-2022
Resumo: This report is part of a master thesis that investigates the potential of five innovations for value creation in Smart Sustainable Cities. It analyses measures to reduce greenhouse gas emissions from transports, focusing on the development of a business case for a Mobility-as-a-Service solution for the Lisbon Metropolitan Area. Primary(interviews with experts and survey)and secondary research is conducted. A value creation analysis is performed through validation with experts and financial viability assessment, and a sustainability assessment is performed using the Well-to-Wheel methodology. Both show that it is possible to ensure value creation while having a positive environmental impact.
URI: http://hdl.handle.net/10362/142627
Designação: A Work Project, presented as part of the requirements for the Award of a Masters Double Degree in Management and International Business from the NOVA – School of Business and Economics and Maastricht University Faculty of Economics and Business Administration
Aparece nas colecções:NSBE: Nova SBE - MA Dissertations

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2021-22_fall_45098_carolina-costa-and-general.pdf1,34 MBAdobe PDFVer/Abrir


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