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Financial sustainability while maintaining environmental impact: a multiple case study on marine conservation organisations for plastic debris
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| 1.11 MB | Adobe PDF |
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Through the grounded theory approach, this study develops a model that distinguishes three types of Marine Conservation Organisations, focused on either collecting plastic debris or preventing it from reaching the oceans. These three types differentiate on characteristics like revenue and number of employees. Based on public information and six in-depth interviews, the research finds that the organisations can undertake several (sequential) steps to improve financial sustainability, while maintaining a positive environmental impact. To prevent the organisation from limiting focus to either financial sustainability or environmental impact, it can set guardrails over time. The research also contextualises current financial income streams of Marine Conservation Organisations.
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